Get answers from your data without waiting for a report with EdgeFirm
Your analysts pull numbers from Salesforce, the ERP, and a stack of spreadsheets, and by the time the report is ready the data is stale. We build a custom analytics layer that sits on top of your systems and answers questions in plain English. An executive types a question in Slack and gets a sourced answer back.
Engagement · Scope
EdgeFirm ships in 4 to 5 months. Fixed price.
What you get
- Natural language queries, no SQL needed
- Real-time dashboards and alerts
- Unified data from all your systems
- Proactive insight surfacing


The Cost of Slow Insights
Decisions wait while analysts gather data:
01
Slow Quarterly Reports
Analysts pull data by hand from Salesforce, ERP, databases, and spreadsheets. By the time the report is done, the data is old.
02
Executives Need Answers Now
"Why did churn increase?" "Which products underperform?" Big questions need quick answers, but your team needs weeks.
03
Insights Buried in Data Silos
Sales in Salesforce, finance in QuickBooks, operations in ERP, marketing in HubSpot. Nobody has one view of it all.
04
The Price of Waiting
Competitors move faster, decisions use old info, and high-value analysts waste time on data cleanup.
Decision Intelligence That Answers Your QuestionsWe build custom AI analytics systems that:
1 · Unify Data Across All Your Systems
Unify Data Across All Your Systems
- Connect to CRM, ERP, databases, spreadsheets, and SaaS tools
- One unified data layer, no manual exports
- Integrations: Salesforce, HubSpot, SAP, NetSuite, PostgreSQL, MongoDB, Google Analytics, Stripe, Zendesk
2 · Natural Language Business Intelligence
Natural Language Business Intelligence
- Executives ask questions in Slack, Teams, or custom dashboard. No SQL required
- "What caused the revenue dip in Q3?"
- "Which customers are at risk of churning?"
- "Compare this quarter's marketing spend to last year"
3 · Generate Automated Reports & Dashboards
Generate Automated Reports & Dashboards
- Schedule daily, weekly, or monthly reports sent automatically
- Executive dashboards and alerts that update as data changes
- Executive KPIs, sales performance, financial reports, operations metrics
4 · Surface Proactive Insights
Surface Proactive Insights
- Don't wait for questions. AI monitors and alerts you
- Anomalies: "Website traffic dropped 40% today"
- Trends: "Customer churn increasing 15% MoM in Enterprise"
- Opportunities: "3 high-value leads haven't been contacted in 2 weeks"
5 · Integrate With Tools Your Team Already Uses
Integrate With Tools Your Team Already Uses
- Slack or Microsoft Teams (conversational interface)
- Email reports (scheduled or triggered)
- Custom web dashboard
- Mobile app (React Native)
- API endpoints for other tools
6 · Forecast Outcomes & Model What-If Scenarios
Forecast Outcomes & Model What-If Scenarios
- Project revenue, demand, and churn from your own historical data
- Test decisions before you make them: "What happens if we raise price 10%?"
- Confidence ranges on every forecast, not a single false-precision number
- Backtested against your actuals so you know how far to trust it
What EdgeFirm measuresset against your baseline in discovery
Every engagement is scoped to a fixed price and an outcome you can measure, not billable hours.
Delivery
4 to 5 months
kickoff to launch
Accuracy
Your data
tested before launch
Ownership
All of it
code and documents are yours
THE EDGEFIRM DIFFERENCE
Unlike generic BI tools:
- Custom AI that understands YOUR business
- Natural language interfaces (no training)
- Proactive alerting (doesn't wait for queries)
Unlike large consultancies:
- Production-ready in 4-5 months (not 18-24)
- Technical founders build it
- Fixed pricing, code ownership
Common Questions About Decision Intelligence
Traditional BI tools need manual data prep, SQL skills, and pre-built dashboards. Our solution offers natural language queries (no SQL needed), AI insights that answer questions you didn't think to ask, and alerts that flag issues on their own. It also gives you one unified data layer, and we handle the messy integration work.
This is common. Many of our projects start with data quality issues. We audit your data during discovery, set up automated cleaning and checks, score and monitor data quality, and improve it over time. We'll tell you upfront if your data isn't ready and suggest a prep phase if needed.
Yes. We've connected to older mainframe systems, custom-built ERPs with no APIs, on-premise databases behind firewalls, SaaS tools with rate-limited APIs, and spreadsheets that people update by hand. If your system can export data (even manually), we can work with it.
We measure accuracy on your own questions before launch. We use Text-to-SQL validation, RAG for sourced answers, confidence scoring so the system says when it is unsure, and human review for critical decisions. We share the test set and the results. We do not quote a fixed accuracy figure, because it depends on your data.
We build flexibility into the system. New columns, records, and format changes are handled automatically. For major changes like new tables or business logic, we give your team documentation to make the updates, or offer a monthly retainer for ongoing support. We don't bill hourly. We agree retainer terms with you during scoping, based on what support you need.
Yes to both. LLM options include OpenAI GPT-4, Anthropic Claude, Azure OpenAI, AWS Bedrock, or self-hosted open-source models. For data residency, we support cloud deployment in your account, on-premise in your data center, hybrid, or fully air-gapped solutions.
Security is built in from day one: encryption at rest (AES-256) and in transit (TLS 1.3), role-based access control, audit logging, SSO integration, and MFA. We design with SOC 2 guidance, design for GDPR requirements, and add HIPAA-aligned safeguards with a signed BAA where needed.
Projects start from $20K at a fixed price, and a full build is delivered in 4 to 5 months. Pricing depends on data complexity (5-10 sources versus 20+), feature scope (50 versus 200+ pre-built queries, dashboard complexity), compliance requirements, and scale (concurrent users, query volume). A full build includes integration with 5+ systems, the unified warehouse, the natural language interface, dashboards, and 30 days of post-launch support.
Data Pipeline Engineering builds the plumbing: unifying and cleaning your data in a warehouse. Decision Intelligence & Analytics is the layer executives and analysts talk to, the natural-language queries, dashboards, alerts, and forecasts. If your data already lives in one clean warehouse, we can start with this layer. If it's still scattered across systems, we usually suggest the pipeline work first.
No. The point of the natural language interface is that an executive types a question in Slack or Teams the way they'd ask an analyst, and gets a sourced answer back. Dashboards exist for the metrics people check daily, but the conversational layer is there for everything else, with no SQL or training required.
Every forecast comes with a confidence range, not a single false-precision number, and we backtest it against your own historical actuals before launch so you know how far to trust it. Forecasting is uncertain. Our job is to make that uncertainty visible, not hide it behind a clean-looking chart.
Complement Decision Intelligence With:
Data Pipeline Engineering
Clean, unified data is the foundation. We'll prepare your data before building AI on top.
Custom LLM Applications
Go beyond dashboards with conversational AI. Chat with your data in Slack or Teams.
Intelligent Process Automation
Automate actions based on insights. Turn analysis into automatic workflows.
Industry: AI in Supply Chain & Logistics
Forecasting and real-time visibility applied to logistics and field operations.
AI Integration Services
The integration layer that unified many platforms behind our analytics builds.
Get AI live in months, not years.
Book a 30-minute strategy call with the founders who will write your code.