From Data Chaos to Clean Intelligence

Fivetran and Airbyte are great for extraction (the 'E' in ETL), and we often use them. But they don't solve the hard problems: data modeling (how do you calculate MRR?), quality monitoring (is the data correct?), transformation logic (business rules), and integration with your analytics tools. We build the complete data platform, not just the connectors. We also handle sources these tools don't support and build custom transformations for your specific business logic.

Almost anything. SaaS applications (Salesforce, HubSpot, Shopify, Stripe, etc.), databases (PostgreSQL, MySQL, MongoDB, SQL Server, Oracle), files (CSV, Excel, JSON from SFTP, S3, email), streaming data (Kafka, webhooks, CDC), and even legacy systems like mainframes and on-premise databases behind firewalls. If it has an API or can export data, we can integrate it.

Data quality is built into every layer. During ingestion: Schema validation, freshness checks, row count monitoring. During transformation: Deduplication, standardization, null handling, business rule validation. Post-load: Automated testing, anomaly detection, data profiling. We use Great Expectations and dbt tests to catch issues before they reach dashboards. You get Slack alerts when something's wrong, and dashboards showing data health metrics.

Yes. If you already have Snowflake, BigQuery, Redshift, or another warehouse, we build on top of it. We'll assess your current setup, recommend improvements, and integrate new pipelines alongside existing ones. We can also help migrate from one warehouse to another if needed. Our transformations are portable SQL/dbt, so you're not locked into any vendor.

We support multiple latency tiers. Batch (hourly/daily) for most analytics use cases—simplest and cheapest. Near real-time (5-15 minutes) using streaming ingestion and micro-batching. True real-time (seconds) using Kafka, change data capture (CDC), and streaming transformations. Most clients find that near real-time is sufficient—only a few metrics truly need sub-minute latency. We'll help you determine what's actually needed vs. nice-to-have.

Security is built-in from day one. Infrastructure: Encryption at rest and in transit, VPC isolation, IAM roles with least privilege. Access Control: Role-based access, column-level security for PII, row-level security for multi-tenant data. Audit: Complete logging of who accessed what, data lineage for compliance. Compliance: SOC 2 aligned, HIPAA compliant deployments, GDPR-ready with data locality and deletion. We work within your security requirements and can deploy in your cloud account.

We build for minimal maintenance. Pipelines are self-healing with automatic retries. Schema drift detection catches source changes before they break things. Alerting notifies you only when human intervention is needed. Typical ongoing work: Adding new data sources (we document how, or you can engage us). Updating transformations when business logic changes. Responding to alerts (most are auto-resolved). Most clients manage this with existing team, or we offer retainer support ($5K-15K/month) for hands-off operation.